7 December 2020
Dear Customers, Partners and Friends,
The longer the pandemic situation lasts, the clearer one thing becomes – the name we chose for our “Reloading Live” offerings is certainly a highly relevant one. Not least because our company is currently looking to reload itself with new contents and even to reinvent itself to a certain extent.
We would thus like to take this opportunity to share with you the findings we have acquired from the hybrid and virtual events that we have staged so far – showing you how these can be used to advantage for in-person meetings too. We also venture a look into the future of the trade fair business in an interview with both an organiser and an exhibitor.
One further aspect that has repeatedly been brought to mind more vividly in these times of working from home is the value of networking with our partners and customers. This is why one of the articles in this newsletter deals with the organisations that assist us here. And the feedback we have received from Ethiopian doctor Zuleka Ismail similarly provides an example of how we have all been able to work together to make a difference.
In this spirit, we would like to remind you that we are always there to support you with advice and assistance. No matter whether you are planning an event or would just like to discuss matters – we would be delighted to hear from you.
Jonas Scharf, Managing Director Venues MCH Group